Getting Creative

Gourmet Meals is an iconic Gold Coast company delivering gluten free meals all over the Gold Coast, Northern Rivers, Ipswich and outer Brisbane suburbs right up to Caboolture. Their target audience varies from the elderly, disabled and to families just wanting convenient, healthy and delicious meals delivered. Sun Media have been engaged for more than 6 years to keep their blog fresh and optimised for search in line with their SEO strategy. Our experienced copywriters research the topics and keywords and weave these throughout the blogs for the perfectcombination of informative articles tied in with a sales pitch or promotion to keep their audience interested. This strategy has proven results in SERPS and SEO ranking, with consistent new content for Google to index.

Our Process and Practice

These blogs are written for multipurpose use featuring in EDMs and other digital marketingincentives with the objective to increase online sales. The blogs are fully optimised with SEO titles and URLs keyword specific with meta tags and meta descriptions well thought out to encourage users to read on. Selecting licenced images are also part of the process. Our creative team come up with the media schedule for 6 months for the General Manager carefully considering events, awareness campaigns and seasonal changes, we also cater for any ad hock blogs to be urgently written. We love our long-term clients and always appreciated our ongoing partnership.